Video: 2021 How We Roll – Home Franchise Concepts
Video Transcript
Scott Barrett, SVP, JMFE and HFC, President
HFC provides home improvement products and services, but it’s so much more than that for consumers. Our franchisees help create beautiful, safe spaces at an affordable cost. Spaces that transform, renew, and refresh through our network of brands. We also create opportunities for over 1300 franchises located and operating in over 2000 territories across the United States and Canada. We’re headquartered in Irvine, California.
Our family of brands include Budget Blinds, Tailored Living, Concrete Craft, AdvantaClean, Kitchen Tune-up, and Bath Tune-up. We’re already one of North America’s largest franchise systems. Let’s look at some of the highlights of each of these brands.
First Budget Blinds. They were established in 1992, providing high quality window coverings in an affordable and convenient way, offering style and service for every budget. Fast forward to today, we lead the window covering industry as the number one provider in North America where our franchisees will design and install over 1 billion in window coverings this year alone. That’s a billion with a B. Products include custom blinds, shutters, shades, drapers, and more.
We’re at the forefront of innovation in home automation with motorized window treatments through partnerships with Lutron, a leader in smart home technology. We have awesome solutions for energy savings, light and privacy control, child safety, and creating green environment for home and business. When it comes to window treatments, well, you might say we have it covered.
Up next is Concrete Craft. Who joined the HFC family in 2014, and albeit its small, compared to its Big Brother Budget Blinds. It is the largest decorative concrete franchise in the US. We restore and enhance patios, driveways, pull decks, walkways, interior floors, even vertical walls. We offer a wide range of interior and exterior faux stone finishes, ranging from authentic looking, polished marble, handcrafted flagstone, and even cobblestone, as well as realistic looking hardwood floors.
Now onto Tailored Living, who’s been dedicated to turning chaos into calm for residential customers. Since 2006, Taylor Living featuring the Premier Garage is a one stop-shop for whole home storage and organization solutions, including custom closets, pantries, laundry rooms, entryways home offices, Murphy beds, and garage storage, as well as custom floor coatings for garages and commercial flooring. Heck, I think we even need an organization solution just for all the products and services they offer. Next up is AdvantaClean, established in 94. AdvantaClean is dedicated to restoring homes and businesses to a clean and healthy environment. As you know, a healthy and safe living environment is top of mind for people more than ever.
Their existing services included mold removal and remediation, moisture control, air duct and coil cleaning for air conditioners and rayon mitigation services. This year, we are migrating the AdvantaClean system to full remediation by helping our franchises learn the skills to handle 24 hour emergency services like floods or fire and smoke damage, as well as content restoration.
Finally, the newest members of HFC Family, Kitchen, Tune-up and Bath Tune-up, founded in 1988, Kitchen Tune-up specializes in updating kitchens and cabinetry with five distinct services depending on the depth of renovation you need. This includes cabinet painting, refacing, red, redoing, or all new cabinets, and the original cabinet refurbishing with the signature one day tuneup with bath tuneup. We have just started selling those franchises.
It’s an entirely new concept. We offer curated designs, personalized service, and incredible results for every level of remodeling for your bathroom, and we remove much of the stressful decision making for the customer.
The neat thing about these two concepts is that both Kitchen and Bath Tune-up. Well, they put the fun back in remodeling, so that’s a quick speed review of our incredible brands. I have to admit, it’s been awesome seeing this group of associates embrace the culture of JM Family.
The entire team appreciates the way we work with our customers and suppliers to create a successful environment for HFC to flourish in. Thank you for all your efforts to make JM such a great place to be a part of. That’s how we roll HFC style.
